Amazon is officially launching Kindle MatchBook in October. The announcement on their website can be seen HERE.
According to the announcement, “For thousands of qualifying books, your past, present, and future print-edition purchases will soon allow you to buy the Kindle edition for $2.99, $1.99, $0.99, or free.”
The program is making ebook versions of print books purchased new from Amazon, going all the way back to 1995 when Amazon first opened its online bookstore. This is great news for customers … and it can be great news for indie publishers as well.
Amazon’s official notice to us authors and publishers:
Kindle MatchBook is an innovative new program which enables you to offer your Kindle book at a discount when readers purchase your print book, so you can sell more books.