Tag Archives: ebooks for ipad

CourseSmart Survey: college students are relying more and more on ebooks

CourseSmart has been working with publishers, educators and students since 2007 to integrate ebooks and digital content into college technology ecosystems, bringing digital course materials directly to faculty and student bodies.

While they’re certainly biased towards digital over dead-tree media, they have used Wakefield Research – an independent research firm – to conduct a survey about students and their increasing reliance on technology.  The result is their “Third Annual Survey on Education and Technology.”

From PRnewswire:

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eBooks sell better through Apple’s App Store than through iBookstore. Go figure.

I had wondered about this for awhile; having an interest in photography, I’ve got a copy of Master Your DSLR Camera.  When I went to the BetterBook site, I noticed that the ebook was available as an app.  It’s an ebook.  It’s for sale on iTunes.  It’s #1 in the iBookstore, but way lower on the app store.  I saw this as probably a failure of Apple; they must have categorized the ebook incorrectly, or the ebook creator had made a mistake with the upload.

Turns out that the publisher – Open Air – is selling 10 to 30 times as many ebooks through the app store as they are through iBookstore.  Being #1 in the iBookstore is 10 sales a day.  Ranking around 7th in the App Store translates to 150 sales a day.

Laura Hazard Owen wrote a piece about this particular book over on PaidContent, titled “Want to publish an ebook for iOS? Surprising tips from iPad publisher Open Air.”

From the article: Continue reading