
There are many reasons that authors fail. The most glaringly obvious one is that they don’t treat their writing as a business.
Scrolling through my Facebook newsfeed, I came across a post that seemed to indicate that an eBook listed on Amazon was showing the wrong content when a potential buyer clicked on the “look inside” feature. The poster was “damning” the Look Inside feature.
So I asked a simple question: Did the original poster call and ask why the wrong content was showing?
The response showed that they had not done so.
Here’s the thing: YOU are the author. YOU are your business. YOUR BOOK is your product. Take some damned responsibility for it! Act like a professional!
Further examination showed that the eBook in question – which I looked up, accessed the “look inside” feature and downloaded the sample for – had been first published on December 19, 2013. By using the post date of the FB complaint, the date the interior file was updated can be extrapolated to March 27, 2015.
The eBook has no reviews.


ALLi Partner member Simon Avery, book designer at
Oakland Public Library, in partnership with RBdigital from Recorded Books, launches OneClickdigital, an online service that allows customers to check out eAudiobooks and eBooks, and Zinio, a digital magazine service offering multi-user access to popular publications.
Mediabistro is offering Self-Publishing Intensive, an online step-by-step webcast course starting December 5th, that will help aspiring authors urn their manuscript into a PUBLISHED eBook in three weeks. The course runs from December 5th through the 19th.