Tag Archives: Barnes and Noble

Barnes and Noble puts brakes on Nook tablets

Barnes and Noble announced some significant changes with the Nook today, following the press release of their fourth-quarter and full-year earnings reports. They took a beating, but they’re going to pivot.

Barnes and Noble will stop manufacturing the Nook tablets after the holiday season, but will continue to make eReaders.

From the press release:

The company plans to significantly reduce losses in the NOOK segment by limiting risks associated with manufacturing. Going forward, the company intends to continue to design eReading devices and reading platforms, while creating a partnership model for manufacturing in the competitive color tablet market. Thus, the widely popular lines of Simple Touch and Glowlight products will continue to be developed in house, and the company’s tablet line will be co-branded with yet to be announced third party manufacturers of consumer electronics products. At the same time, the company intends to continue to build its digital catalog, adding thousands of eBooks every week, and launching new NOOK Apps.

With the discounting of Nook tablets, now might be a good time to pick one up…

You can read the full press release HERE.

Nook Seeks an Edge With $2 E-Books

Lauren Indvik is reporting on Mashable that Nook has unveiled a new program, Nook Snaps, that offers short subject ebooks of 5,000 words for $1.99.  These ebooks are 60-day Nook exclusives, which seems similar to Amazon’s 90-exclusive Select program.

From the article:

“It’s an editorially driven program that reflects our ongoing commitment to high-quality short content,” Theresa Horner, vice president of digital content at Nook Media, said in a statement.

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Question: What is the hardest thing about publishing an ebook?

This question was recently asked in a group I’m part of.  Here’s the whole question:

Question: What is the hardest thing about publishing an ebook?  I’m curious what problems here people have had with publishing ebooks themselves. i’m currently working on two books that I want to release as ebooks, but I’d like to avoid some of the common mistakes and problems if at all possible. I’ll be making enough of my own as it is! 🙂 Thanks!

Answer: The hardest part about publishing an ebook is marketing. It’s exactly the same problem authors have with publishing through a traditional publisher. Marketing will always be the most difficult part; it’s the actual sale to the consumer. In order to get your book to the person who has the least resistance to buying your book, you have to let them know it exists, and that – even for the Big Six … or Big Five … or Big … well, Big However Many Publishers There Are Still Left Dragging Their Dinosaur Tails Behind Them Out There – is a problem. At least with a publisher there’s a possibility that you might – maybe – get spot on a shelf without you having to personally intercede or promise sexual favors (at least initially) for awhile. Continue reading